💡 Are you struggling with being able to attract new customers, because you’re not able to tell a compelling story about your business, products, or services? Then this 2-part series of ‘The Transform Your Confidence Show’ is for you! In this part 1 of this week’s theme of Media & Communications, our goal is to dissect the art and craft of good storytelling, in a series called: “How To Stand Out When Telling Your Story Online.” — My guest is award-winning journalist, former university professor, and the founder of VC Strategies, Veronica Chail-Gupta. Here’s what we cover in part 1 of the conversation: ✅ What is story-telling & why is it an important tool for business? ✅ What is the architecture of a good story? ✅ Knowing what the 4 main styles of story-telling are and when to use them. ✅ Dissecting the most frequently used story-telling technique in business - the ‘monomyth’, commonly known as the hero story. ✅ How does good storytelling authenticate a brand? ✅ And when to use first, second, or third person when presenting your business to a prospective client. — 📌 Subscribe on Apple Podcasts, Google Play, and Spotify, search ‘The Transform Your Confidence Show’, 📌 Subscribe to our YouTube channel at ‘The Open Chest Confidence Academy’ — #TheOpenChestConfidenceAcademy #RajGirn #Founder #TheTransformYourConfidenceShow #Podcast #Media #OnlineMedia #Online #SocialMedia #Storytelling #Mindset #VeronicaChailGupta #CEO #Leader #Founder #Business #Entrepreneur #VCStrategies #Marketing #Leadership #CommunityBuilding #Networking #ThoughtLeader #Communications #Executive #Professional